According to the USDA, nine out of ten teenage girls and adult women, and seven out of ten teenage boys and adult men, fail to meet their Recommended Daily Allowance (RDA) of calcium. In 1945 Americans consumed more than four times as much milk as soft drinks. In 1998, two and a third times more soda was consumed than milk. Research shows that not only does soda leach minerals from the bone but also the changing beverage consumption among children may have contributed to the increased prevalence in overweight children.
There is also a strong misconception held by many, that all calcium comes from milk and a profound lack of awareness that currently, the main types of calcium used in calcium-enriched foods and supplements, is chemically synthesized sources of calcium (such as calcium phosphate and carbonate). Calcium from milk is the most natural kind and most complete mineral complex. Bone is made up of a matrix of minerals including calcium, magnesium, potassium, phosphorus and iron. All of these minerals are required for optimal bone health, so calcium on it's own is not sufficient. The complete mineral balance is essential. Dairy products are the best source of natural minerals but are not always desirable for people who don't like the taste or are lactose intolerant.
To help solve this dilemma, Glanbia Nutritionals Inc is proud to introduce TruCalŪ, a 100% natural mineral ingredient derived from milk that can be used a complete mineral source in foods and supplements. TruCalŪ is a white, free flowing powder isolated from milk and contains 24% calcium and 12% phosphorous. Glanbia also introduces TruCalŪ FX which is a lactose-free dairy calcium.
According to the USDA, nine out of ten teenage girls and adult women, and seven out of ten teenage boys and adult men, fail to meet their Recommended Daily Allowance (RDA) of calcium. In 1945 Americans consumed more than four times as much milk as soft drinks. In 1998, two and a third times more soda was consumed than milk. Research shows that not only does soda leach minerals from the bone but also the changing beverage consumption among children may have contributed to the increased prevalence in overweight children.